Known for bucket bags and slides that have amassed a cult following, New York based Mansur Gavriel is taking its collection to another level.
Co-founders Rachel Mansur and Floriana Gavriel announced Thursday on Facebook that after four years of launching their line of handbags, they will debut their first ready-to-wear collection in September 2017.
Rather than launch the collection during New York Fashion Week next month, the design duo will take a step back from the traditional calendar and move into a see-now-buy-now model instead, presenting the fall/winter collection in September 2017. The line will also include their latest assortment of handbag and shoe styles.
“We want to create a full world for our consumers and are thrilled to grow our product offering to include ready-to-wear,” Founders and designers, Rachel Mansur and Floriana Gavriel, who launched their brand with a collection of handbags in 2012 followed by their first line of shoes in September 2015. “Our decision to simultaneously switch to a consumer-focused calendar is also exciting. We’re looking forward to offering our customers such immediacy.”
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Although they won’t present their collection during NYFW, Mansuer and Gavriel will keep their place on the calendar and invite guests to a fully immersive Candy Shop environment at their pop-up shop location in Soho. The Candy Shop will open to the public at 134 Wooster Street on February 15 for four weeks, and will give Mansur Gavriel fans their first chance to shop the spring/summer 2017 collection.
“We create immersive Mansur Gavriel environments every season and so wanted to continue that. We love the idea of creating a new world for guests to escape to,” Mansur said. Floriana Gavriel added, “This time, we’re happy to open it up to consumers and offer them the first opportunity to shop our spring/summer 2017 collection.”
The brand’s fall/winter 2017 collection of handbags, shoes, and ready-to-wear will be shown at New York Fashion Week in September, and available for immediate purchase.